Casio G -SHOCK, introduction from the standard to the latest hit model -IMPRESS WATCH

What do you think of Casio's "G-SHOCK" and think of it? "Watch with a rugged design" or "an old-fashioned wristwatch"? In fact, both are correct and wrong.

G-SHOCK has a lineup of simple and compact models that are "shiny" with the evolution of materials and structures, and is actually gaining popularity.In addition, the number of shipments has grown at a rising pace in the last 10 years, far exceeding 1997, which was a big boom.

カシオ G-SHOCK、ド定番から最新ヒットモデルまでまるっと紹介 - Impress Watch

20 years after being told "I don't need a wristwatch"-a world where G-SHOCK, which is rising to the right, opens up

In this paper, G-SHOCK, which has various models in a history of nearly 40 years, asks Mr. Takashi Uema, Director of the Casio Computer Marketing Clock Marketing Department, and the latest attention to the classic model.Explain the model.He has also heard about the episodes that were active in movies and the intention of providing the latest customization order service, My G-SHOCK.

カシオ計算機 マーケティング統轄部 時計マーケティング部 部長の上間卓氏